Novell Design Studio

Novell Wedding Bands This Weekend at Diamonds Direct Austin

DIamond Direct in Austin, Texas

This weekend! Austin area brides and grooms-to-be can browse all of Novell’s bestselling wedding bands at the Diamonds Direct 2nd Annual Jewelry Showcase. Saturday evening shoppers will be treated to hors d’oeuvres and cocktails provided by McCormick and Schmick’s (from 5-7PM). This special wedding jewelry event takes place on Friday, April 11 (10AM – 8PM), Saturday, April 12 (10AM – 8PM) and Sunday, April 13 (12 – 6PM).

Diamonds Direct Austin
11104 Domain Drive
Austin, TX, 78758
(512) 691-9950

America: Accept Nothing Less than Great!

Customer service in America

As a society, we sometimes forget that what our money pays for – whether it be a service, product or experience – should always meet our expectations. In fact, our expectations should often be exceeded. For nearly twenty-five years, Novell has built its reputation by creating quality hand-crafted wedding bands that are made in America. The outstanding quality of our wedding bands and customer service s have been setting Novell apart from other “cookie cutter” companies in the industry, and we continue to raise the bar every day. In theory, our customers are only getting married once, and the wedding bands that they buy are a constant reminder of that day, so it should be an outstanding product. A commitment to quality is also why Novell has been dedicated to educating future brides and grooms about platinum. Platinum is the premium metal for bridal jewelry; it is naturally white and holds your diamond secure. Whether you choose platinum, palladium or gold for your wedding band, be sure to educate yourself about all of the metals and make the choice that is right for you.

Platinum wedding bands

Why Accept or Provide Something Less than Great?

If providing or receiving a great customer experience is a priority, then please read  The Settlers: Why We Should Stop Accepting Anything Less Than Great Product. The article illustrates how we as consumers sometimes settle for less than great, and also how sometimes service providers do the same to just get by. It’s sad but true.

Wedding Planning Advice: 5 Fantastic Alternative Wedding Venues

Your wedding day is likely to be the happiest day of your life, and one you will never forget. Every bride and groom wants three things from their wedding day: wedding rings they can keep and treasure forever, a perfect day they will never forget, and a unique wedding venue that will delight their guests. It can be something of a challenge to find the right wedding venue to satisfy all of your requirements, and this is usually the aspect of a wedding that it takes the happy couple longest to choose. If you’re looking for something really unusual that no one would expect, here are five fantastic alternative wedding venue ideas:

A Private Island Wedding

If you love the beach and always dreamed of getting married in flip flops with the sand between your toes then why not consider a private island wedding? Many people dream of getting married on the beach but don’t like the idea of a stray surfer or dog walker stumbling into their wedding photos or spoiling the quiet intimacy of their special moment. Hiring your own private island means that you can be sure the only people on the beach to watch your intimate nuptials are your invited guests. It’s a wonderful way to have a low key outdoors wedding whilst still having something unusual you’ll remember forever. If money is no object then why not follow in the footsteps of the rich and famous and get married on Necker Island, Richard Branson’s personal private island in the British Virgin Islands. According to CNN, celebrities such as Kate Winslet, Eddie Murphy, Geena Davis, Kate Moss and Robert De Niro have all spent vacation time on the island.

A Music Festival Wedding

If you share a love of music with your fiancé and love attending music festivals then why not use that as your wedding inspiration? Did you know that you can now get married at several large music festivals? At Burning Man, for example, you can get married for just $60 and then spend the rest of your weekend enjoying the music you love with the people you love. This won’t be a dream wedding for everyone, but it could be the perfect choice for a low-key music loving couple.

Choose Your Favorite Museum

Why not share your passion with your guests by getting married at your favorite museum or gallery? If you and your beloved bonded over your mutual love of dinosaurs, for example, then where better to get married than in your local natural history museum? Most museums and galleries offer their spaces for weddings, and because of their large ceilings and open areas they make wonderful wedding locations too. Look for a space with unusual details such as stain glass windows or exposed brickwork to really make an impact.

Get Married at Sea

If you’d like to get married abroad but you’re struggling to decide which country you’d most like to get married in, why not get married at sea instead? As Iglu Cruise explain, having a wedding at sea is not only a romantic notion, but a reality. Your wedding could be along the most stunning coastlines of Chile’s fjords, sailing alongside the beautiful beaches of the Caribbean or Mediterranean or even while crossing the Atlantic, on the way to your honeymoon. Your friends and family will be delighted if you opt for a cruise ship wedding, as it will mean that not only do they get to be involved in your special day, they get a vacation as well! NBC news research has shown that choosing a wedding cruise could be an affordable marital option too. Finally, a cruise ship wedding also gives you the perfect wedding theme: why not have your bridesmaids and groomsmen wear navy blue and inject nautical touches into your wedding décor and favors?

Why Not Under the Sea?

This list wouldn’t be complete without mentioning the most unusual type of wedding of all: an underwater scuba diving wedding! There are many wonderful tropical locations, such as Bali, that offer underwater weddings. Your underwater ceremony will last around 15 minutes, then you’re free to enjoy the rest of your day with your guests either on a diving boat out at sea or on the beach front. A scuba diving wedding is ideal for keen divers, but even novices looking for something a little unusual can be married underwater: just think, at least you won’t have to worry too much about what your hair and make up look like!

Alternative Metals vs Precious Metals for Wedding Bands


A wedding band is not only a symbol of love and commitment, it can be a lasting family heirloom to be treasured from generation to generation. With the surging popularity of alternative metals tungsten (which can break – see picture), titanium and cobalt, more and more men are settling for a lesser wedding band. Whether found in a jewelry store for $300 or online for $30, alternative metals have a place in the working world, but their place in the wedding world may not be as practical. Precious metals have value throughout the years. Alternative metals do not. While most brides would not think about a wedding cake made from a mix in a microwave, many grooms settle for the cheapest wedding band available. By why?

The Argument for Precious Metals
Precious metal wedding bands can be refinished and resized a reasonable amount during the life of the ring.  While gold scratches off, platinum and palladium wedding bands lose little mass when they are refinished. Many jewelers will say that platinum scratches easily. The truth is that the platinum is being pushed around, and a platinum ring will not lose much mass due to normal wear-and tear. Platinum is worth the investment.

Why is Resizing and Refinishing a Ring Important?
According to, most adults’ activity level decreases as they get older, and therefore are more likely to gain weight. In a new study published in the journal Families, Systems, & Health (as reported by, men are more likely to gain weight than single guys as they get older as well. Married men surveyed were 25 percent more likely to be overweight; therefore, it can be estimated that one in four men have to be concerned that their finger size will change.

With the above highlighted facts in mind, brides and grooms-to-be (particularly the grooms) should keep precious metals in the front of their minds as their metal of choice. Yes – with men, cost is likely an issue after spending (and in many cases overspending) on the wedding venue, cake, catering, invitations and a laundry list of other wedding-related needs. Many times, a man getting married has spent little on jewelry for themselves, and therefore may be reluctant to spend a lot on a wedding band. But this should change. If it’s cheap, it has its drawbacks. The illustrates how the average couple spends between $1,000 and $1,600 on their wedding bands. Keeping your wedding band precious metal also has an added incentive – a father can hand his wedding band down to his son or grandson, and it will have value. An alternative metal wedding band has as much value as materials found in Home Depot. Let the hardware store sell you tungsten and titanium for your tools. Let your jeweler sell you platinum, palladium or gold as your bridal jewelry.

Need more facts for both alternative and precious metals? Contact Novell today!

Stories Behind Wedding Band and Engagement Rings


Almost every single day somebody in the world gets married. It is a custom that is part of almost every society all throughout the planet, yet not a lot pf brides and grooms-to-be are up-to-date about stories behind their bridal jewelry. If you are one of those brides or grooms, here’s a few  bridal jewelry tidbits that you may find interesting. You can even use a fact at each reception place setting to get the conversation started among your guests.

Please note: These facts have been compiled from a wide variety of sources, and are presented for entertainment purposes only.

  • The first wedding rings of woven and braided reeds and rushes were exchanged by a new bride and groom in Egypt well over 4,000 years ago!
  • In Ireland it was once thought to be bad luck if your wedding ring was made of any material other than gold.
  • In parts of the world, the superstition goes that wedding rings have to fit perfectly well on the wearer’s fingers or various types of bad luck will visit.
  • The ancient Egyptians and later other civilizations wore their wedding rings on the same finger that is used in many cultures today.
  • In the medieval days, an English groom would say “in the name of the father, the son, and the holy spirit” while putting the ring part way onto the bride’s thumb and next two fingers.
  • Legend has it that the vein in the “wedding ring finger” (third finger, left hand) led directly to the heart.
  • Using metal for making wedding rings became popular over time, but they were usually far from perfectly round and they often had gems put into them.
  • Very early in time, wedding rings were made from brass and copper. However, the Romans preferred to use iron.
  • Back in the old days, if a person was wealthy, they often showed that fact to others by the jewelry they wore.
  • In the 1600s, silver was sometimes being used for rings and some wedding rings were having words of love, hope, and devotion put in them.
  • Until the 18th century, diamond mines were generally only found in India.
  • Most natural diamonds found in mines are one million to three million years old.
  • Diamonds are created deep within the Earth. In many cases – 75 miles or deeper.
  • Diamonds are made of pure carbon. And only a diamond cuts another diamond.
  • 80 percent of the world’s diamonds are not suitable for jewelry – including wedding bands.
  • Black diamonds are made up of carbon atoms and small amounts of hydrogen. This has led some people to believe black diamonds were formed in space, and have literally crashed to the Earth!
  • Platinum is a white metal, but unlike gold it is used in jewelry in almost its pure form (approximately 95% pure).

Happy Wedding!

Wedding Band Ideas: Rose Gold Wedding Bands

Rose gold wedding bands

Today, rose gold is becoming more and more popular. In fact, the keyword term “rose gold wedding bands” is the most popular search phrase – ranking ahead of “wedding bands” as the number one phrase consumers search the Internet for. Rose gold is sometimes called pink gold or red gold, and many years ago is was identified as Russian gold.  Rose gold jewelry will seldom tarnish. Its warm, earthy color is flattering to the skin. Rose gold also blends well with many gem colors. When choosing rose gold for your wedding band or jewelry, keep these few basic facts in mind:

•    The higher the karat content (14kt, 18kt, and 24kt), the deeper the color will buy. A piece of jewelry created in 14kt rose gold will appear lighter or less rich in color than a piece of jewelry created in 18kt rose gold. Also, the higher the karat, then the longer the color will last. Every day wear-and-tear will show on almost any piece of jewelry.

•    When it comes to rose gold, subtle shades are trending as popular these days. Bright pink is not as popular as a more muted blush-like tone.

•    If you are looking for a rose gold piece of jewelry featuring gemstones, champagne diamonds and brown diamonds appear stunning. Morganite is also a gemstone that looks fantastic with rose gold (they are available in pastel shades), and the combination of morganite and white diamonds is especially appealing.

•    You care for a piece of rose gold jewelry in the same manner as any piece of gold jewelry. A soft cloth, warm water and a mild detergent is all you need to keep your rose gold jewelry clean. Every so often, you can bring your design to your local jeweler to polish out any scratches. All jewelry will show signs of every day wearing. Wedding rings and engagement rings in particular come in contact with a lot of different surfaces.

•    Men can wear rose gold as well! Rose gold wedding rings are becoming more and more popular for men, whether the design is all one color or mixed with a white metal.  Novell has recently just designed over two dozen rose gold rings for men because vendors have been noticing the demand. Due to rising metal markets, the merchandise has been created with specific lower price-points in mind. So if you are in the market for a great rose gold ring – keep on the look-out!

Most Novell wedding bands can be specially made in rose gold. Contact the Novell retailer in your area for pricing and more information.