TAG | Platinum
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Novell’s GAME puts platinum back in jewelry stores.
1 Comment | Posted by Novell in New Bridal Jewelry, New Engagement Rings, Novell Wedding Band News, Novell's GAME, Platinum, Platinum Engagement Rings, Platinum Jewelry, Platinum Wedding Bands
Novell Design Studio has created a new metal exchange program to help put affordable platinum bridal jewelry back into qualified jewelry stores. The concept is simple – retailers can send us their unwanted gold, platinum and/or palladium jewelry (without the diamonds – metal only) – and in return we’ll send our new platinum bridal jewelry program. It is too good to be true and only available for a limited time! GAME is a nationwide metal exchange where all metal will be refined, cast and finished in a single massive order.
Please visit www.novellsgame.com to learn the basics of GAME – the Great American Metal Exchange. A GAME facilitator will be happy to answer all of your questions as well.
Why is GAME so important? It seems that retailers have been restocking less platinum in such a difficult economy, yet consumer interest is still evident. Consumer research tells us that 81% of women about to be engaged want platinum*, while the primary reason consumers purchase something other than platinum is because the product was not available at the store**. The GAME solves this problem and positions jewelry stores to make their customers’ wishes come true, and earn them a more profitable sale in the process.
See GAME’s platinum bridal jewelry on Facebook.
*Conde Nast Bridal Group Wedding Study
** Platinum Guild International’s Mystery Shopping Research
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Affordable platinum wedding band – platinum wedding band with center groove.
0 Comments | Posted by Novell in Affordable Platinum Wedding Bands, Best Selling Wedding Bands, New Wedding Bands, Platinum Wedding Bands
The P1917-6G is an affordable platinum wedding band that is 6mm wide, has a frosted finish with a bight center groove. This design can be created in platinum, palladium or gold.
View this affordable platinum wedding band on YourEngagement101.com.
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Platinum wedding band with diamonds – affordable platinum band.
0 Comments | Posted by Novell in Affordable Platinum Wedding Bands, Best Selling Wedding Bands, Diamond Wedding Bands, Platinum, Platinum Wedding Bands, Unique Wedding Bands
The P1910-5GC is an affordable platinum wedding band that is 5mm wide. There are 8 x 0.015 round diamonds around this platinum wedding band. This design can be created in platinum, palladium or gold.
View this platinum wedding band on YourEngagement101.com.
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Platinum proposal featured on The Daily 101 wedding blog.
1 Comment | Posted by Novell in Jewelry, Jewelry Blogs, Other News and Issues, Platinum, Platinum Engagement Rings, Platinum Jewelry, Proposal Stories
A recent surprise proposal story has been featured on The Daily 101, a wedding planning blog for YourEngagementMag101.com. The gentleman presented his fiancé with a platinum engagement ring by Novell.
Read A proposal in Bryant Park.
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Classic platinum engraved wedding bands in Elle.
0 Comments | Posted by Novell in Best Selling Wedding Bands, Classic Wedding Bands, Engraved Wedding Bands, Novell Wedding Band News, Platinum Jewelry, Platinum Wedding Bands

The December 2010 issue of Elle featured classic platinum engraved wedding bands NQP157-6GPCX and P1800-4LC. Platinum is the premium metal for wedding bands and jewelry in general. Platinum wedding bands wear very well and can potentially stand the test of time, so you can literally pass your ring to future generations.
Learn more about platinum.
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A surprise proposal in New York’s Bryant Park.
2 Comments | Posted by Novell in Proposal Stories
Exactly six months to the day after old high school friends Jamie Brickwedel and Christopher Barlo reconnected on a chance bus ride, Chris surprised Jamie with his proposal in New York’s Bryant Park. During the December 2, 2010 Christmas tree lighting ceremony (and soon after Jamie had serenaded her soon-to-be fiancé with Whitesnakes’ “Hear I Go Again” Karaoke-style while Rock of Ages performed it live on a nearby stage), the gentleman drew a ring box from behind his back containing a platinum engagement ring (Novell’s SE2459-LC) set with a 1 karat cushion-cut center diamond. The young lady was pleasantly surprised, and recounts the experience fully in the post The Big News on her blog The Island of Reality.
The future-bride is a Medical Editor at IMC-2 (pronounced “IMC squared”), while the future-groom is a Senior Electrician at Electronic Environments.
Photos by Reuben Henriquez.
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See Novell wedding bands and rings on Momentville.com
0 Comments | Posted by Novell in Affordable Platinum Wedding Bands, Novell Wedding Band News, TATU Rings
Momentville.com, a free wedding website where couples can create and easily share pages about their upcoming ceremony on Facebook, Twitter and more, features wedding bands and TATU stainless steel rings by Novell. Novell’s Momentville.com profile also includes platinum wedding band styles specially designed to be affordable.
Visit Novell’s wedding band portfolio on Momentville.com.
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Platinum engagement ring on CIJ International Jewellery website.
1 Comment | Posted by Novell in Best Selling Wedding Bands, New Engagement Rings, New Wedding Bands, Platinum Engagement Rings, Platinum Jewelry, Platinum Wedding Bands
CIJ International Jewellery, a leading jewelry industry website, features Novell’s platinum engagement ring SE2459-LC (with 10 x .02 round diamonds) and platinum diamond wedding band PL2459-LC (with 22 x .09 round diamonds). Platinum is the metal that will stand the test of time.
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Platinum wedding bands and platinum engagement ring on Brides.com.
0 Comments | Posted by Novell in Best Selling Wedding Bands, Classic Wedding Bands, Platinum, Platinum Jewelry, Platinum Wedding Bands
Leading bridal web portal Brides.com featured classic platinum engagement ring and wedding bands by Novell. The men’s platinum wedding band (P1815-8GCC) is one of Novell’s best sellers.
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Platinum engagement ring on Brides.com.
1 Comment | Posted by Novell in Best Selling Wedding Bands, Classic Wedding Bands, Platinum, Platinum Jewelry, Platinum Wedding Bands
Leading bridal web portal Brides.com featured new Novell platinum engagement ring E2485-LC (pictured with a 3mm platinum wedding band). This platinum style is part of Novell’s line of new platinum bridal jewelry, and has appeared in LA Times, JQ Magazine and PreciousPlatinum.com.









