CAT | Jewelry Industry News
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The Wedding Ring Book offers free eBook.
0 Comments | Posted by Novell in Jewelry Industry News

Buying a wedding ring can be tough, and knowing where to start can be quite the battle. If you are in a bit of a bind, and need assistance, then a great place to start is The Wedding Ring Book, which is available online as a free download.
Did I say “free?” That’s right, it’s free!
The Wedding Ring Book is the destination for all of your wedding ring designs and information. They have created a gorgeous eBook to educate and showcase the latest and best wedding ring designs in the bridal industry. All the prospective bride and groom need do is to click on an image or ad and be directed to that designer’s website.
Featured designers include:
Asscher Cut Princess, Benchmark, Charles Krypell, Coast Diamond, Gem Platinum, Gumuchian, Jack Abraham, Jack Kelege, JB Star, John Buechner, Katharine James, Memoire, Norman Silverman, Novell, Platinum Guild, Precision Set, Rudolf Friedmann, and Sholdt Designs.
Please also visit www.theweddingringbook.com to see additional wedding ring brands and styles as well.
Download The Wedding Ring Book today.
16
MJSA highlights Novell’s Great American Metal Exchange.
1 Comment | Posted by Novell in Jewelry Industry News, Novell Wedding Band News, Novell's GAME, Platinum, Platinum Engagement Rings, Platinum Jewelry
MJSA, a leading jewelry industry trade publication, featured news about Novell’s Great American Metal Exchange (GAME) – a special metal trade program designed to put more affordable platinum merchandise into jewelry showcases. The concept behind GAME is simple; qualified retail jewelry stores can trade in unusable precious metals for Novell’s new Studio Platinum bridal-classics collection. It’s a weight exchange with a minimal program fee. Acceptable precious metals for this special opportunity are platinum, gold, and palladium. Is there a better way and time to profit from your under-performing, broken, and damaged merchandise? The GAME is a meticulously planned and executed bridal jewelry stimulus package. It meets the challenges of the hard economy head on!
The Great American Metal Exchange. Novell Design Studio in Rahway, New Jersey, is taking a unique approach to getting its line of entry platinum bridal jewelry into retail stores. Novell has developed what it calls the Great American Metal Exchange (GAME). It will offer its Studio Platinum Collection at a significant discount to qualifying retailers (they must be committed to the bridal business), and will take unwanted platinum, palladium, or gold inventory as total or partial payment. Novell’s goal is to stimulate sales of platinum bridal jewelry.
“Right now, retailers are apathetic about platinum, and we’re hoping to get them excited about the category again,” says Novell CEO Bruce Pucciarello. “Given the close relationship between gold and platinum prices right now, we think the time is right.”
Deadline for sending old inventory to Novell is July 1.
Learn more about Novell’s GAME here. And visit GAME on Facebook.
Novell’s GAME has been featured on The Jewelry Weblog, Trans World News, JQIntl.com, The Wedding Ring Blog, Yahoo! News via PRWeb.com, Your Engagement 101 and InStoreMag.com.
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Jewelry Weblog highlights Novell’s Great American Metal Exchange.
0 Comments | Posted by Novell in Affordable Platinum Wedding Bands, Jewelry, Jewelry Blogs, Jewelry Industry News, New Bridal Jewelry, Novell's GAME, Platinum Jewelry
Leading online jewelry authority The Jewelry Weblog recently featured Novell’s new initiative to put affordable platinum bridal jewelry into jewelry store showcases – The Great American Metal Exchange (GAME). The premise of GAME is simple; jewelry stores can exchange precious metals from merchandise that is unwanted, broken or just not selling for a platinum engagement ring collection with a substantial retail value. GAME answers questions that many jewelry stores have in a tough economy – what can retailer do with old jewelry that’s not moving? And how can a jeweler actually increase their inventory without spending a lot of money?
Read Novell’s GAME Puts Affordable Platinum in Jewelry Stores.
GAME has also been featured in Yahoo! News.
4
Retailers – Engagement 101 features Novell’s GAME.
0 Comments | Posted by Novell in Affordable Platinum Wedding Bands, Jewelry, Jewelry Blogs, Jewelry Industry News, New Bridal Jewelry, New Engagement Rings, Novell's GAME, Platinum, Platinum Engagement Rings, Platinum Jewelry, Platinum Wedding Bands
It’s that time of the year again for the jewelry industry, and Engagement 101 is so excited for the annual JCK Show in Las Vegas (at Mandalay Bay). The leading wedding blog and website is highlighting the best in bridal jewelry during the weeks leading up to this trade show. In the May 4, 2011 Top Trends of the Week, the lead story is Novell’s Great American Metal Exchange.
NOVELL INTRODUCES NEW STUDIO PLATINUM BRIDAL CLASSICS COLLECTION
Jewelry stores who are looking for a way to get rid of unusable precious metals can now trade in their jewelry via Novell’s Great American Metal Exchange (GAME) program. The program lets jewelers trade in their under-performing, broken or damaged merchandise for Novell’s new Studio Platinum bridal-classics collection. The Studio Platinum collection is perfect for consumers with nouveau-classic taste, and the designs are carefully crafted to be affordable.
Learn more about Novell’s Great American Metal Exchange (GAME).
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New silver wedding bands at LarsonJewelers.com.
2 Comments | Posted by Novell in Best Selling Wedding Bands, Jewelry Industry News, New Wedding Bands, Novell Retailer News, Unique Wedding Bands
Authorized Novell wedding band retailer LarsonJewelers.com, a leading online source of men’s wedding bands, is proud to announce the introduction of their new silver wedding bands line – and just in time for Valentine’s Day! Their new silver wedding bands collection include some of Novell Design Studio‘s best selling styles, and are an affordable precious metal choice for young couples who don’t have a huge budget for their wedding bands, yet would still like bridal jewelry created from material that has intrinsic value.
Novell’s silver wedding bands are specially created with Argentium Silver, which is a non-tarnishing silver metal. Traditionally, silver jewelry’s downside has been that it needed to be cleaned frequently as it tarnished easily due to the fact that it is typically alloyed with copper. The Argentium Silver that Novell uses is alloyed with germanium to avoid this tarnishing problem.
Read – Larson Jewelers Introduces Silver Wedding Bands Line.
And see more Novell wedding bands at LarsonJewelers.com.
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The Jewelry Book is available as a free PDF download.
1 Comment | Posted by Novell in Jewelry, Jewelry Blogs, Jewelry Industry News, The Jewelry Book
The latest issue of The Jewelry Book is now available online. Visit www.thejewelrybook.com to download The Jewelry Book as a PDF, or to view as Flash animation. The Jewelry Book is an excellent resource for the latest jewelry designers and jewelry articles.
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Bay Hill Jewelers holiday jewelry shopping event.
0 Comments | Posted by Novell in Jewelry, Jewelry Industry News, Novell Retailer News
Authorized Novell wedding band retailer Bay Hill Jewelers invites their area’s preferred jewelry clients to a special holiday shopping event!! The Bay Hill Jewelers shopping event takes place on December 18th and December 19th, 2010. Guests buying jewelry may qualify for the following perks:
~Purchase 1 piece of jewelry and receive 10% off.
~Purchase 2 pieces of jewelry and receive 20% off.
~Purchase 3 pieces of jewelry and receive 30% off.
Please note: This offer excludes custom or special order pieces. Contact Bay Hill Jewelers directly if you have any questions or to be sure that you qualify for this offer.
Be sure to mention this special holiday jewelry shopping invitation when you visit, and private appointments are available upon request.
Bay Hill Jewelers
7782 West Sand Lake Road
Orlando, FL 32819
407-226-6882
www.bayhilljewelers.com
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Susan Blake jewelry featured on Stacy Knows blog.
1 Comment | Posted by Novell in Jewelry, Jewelry Blogs, Jewelry Industry News
Stacy Knows, a blog that reports on the latest fashion and beauty findings in the Westchester, New York area, features a new posting about Susan Blake-Lv2BFit, a retail clothing and jewelry store that just opened in Armonk (next to Lilies and Lace). Lv2BFit is the fashion part of the store, while Susan Blake handles the designer jewelry end. Having been in the jewelry business her entire life, Susan Blake features original fashion jewelry designs fashioned in rich yellow gold, hand-crafted sterling silver and diamond styles and other featured jewelry designers that just happen to be some of her own personal favorites.
Read Happy Holidays from Susan Blake and LV2BFit.
Find Susan Blake-Lv2BFit on Facebook.
5
Better economy = better jewelry sales this holiday.
0 Comments | Posted by Novell in Jewelry Industry News, Novell Wedding Band Retailers
Think that the economy is still down and out and jewelry is just sitting on the shelves of the leading jewelry stores across America? Well, think again. The November, 5, 2010 edition of USA Today features Tapper’s Diamonds and Fine Jewelry owner Mark Tapper putting a $65,000 Judith Ripka diamond heart necklace on shopper Rosemary Stepanski. Ms. Stepanski has been a Tapper’s customer since 1977. The retailer expects holiday sales will be good this year. “We believe in this economy,” says Mr. Tapper.
Tapper’s Diamonds and Fine Jewelry is an authorized Novell wedding band dealer. The jewelry store has locations in West Bloomfield, Novi and Troy, Michigan.
Read Holiday shoppers expected to be less cheap this year.
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See Novell on The Jewelry Industry Facebook page.
1 Comment | Posted by Novell in Facebook, Jewelry Industry News, The Jewelry Industry
A new Facebook page entitled The Jewelry Industry has recently been launched. The Jewelry Industry will cover the latest jewelry products and news. Highlighted on this page are some of Novell’s best selling wedding bands, links to the Top 200 jewelry Internet retailers, authorized Novell retailers, ‘til Death .925 sterling silver jewelry and much more. This Facebook page is brand new and growing daily.
Join The Jewelry Industry Facebook page.










