New Engagement Rings

New engagement ring designs from Novell. These engagement rings can be made in platinum, palladium or gold.


Novell’s New Inside-Out Engagement Ring Collection

Inside out engagement rings by Novell

Our latest innovation – the inside-out engagement ring collection. More more information, ask one of our authorized retailers.

Why settle for just one color for your engagement ring, when you can have two? That’s right – two!

Introducing our new inside-out engagement ring collection. The outside of your ring can be white gold, while the inside can be yellow or pink gold. You can even have it reversed. It certainly is a different look. The fact that the inside is a color can even be your own little secret.

Why would you want the inside of your engagement ring to have color? Let’s say your groom-to-be wants your ring to match his.  But he wants a yellow wedding band just like his Dad’s. Or his favorite watch has yellow gold accents. Well, you can have yellow to your ring. It’s just hidden!

Or what about this? Sassy and pink is your world,  but pink gold doesn’t really go with your wardrobe. Well, with an inside-out engagement ring, you can have a little hidden pink with you every day.

By now you might be asking – how can the inside be one color? And the outside be another? Honestly – it our little secret. A complicated bonding process creates a broad color palette, using yellow, rose and white interchangeably.

Want to see these designs at a different angle? Check them out on our main website.

For pricing and ordering, please contact one of our authorized retailers. However, this product is so new, that it may be hard to find at first. You can help us out by putting our one-sheet in the hands of a jeweler. It can be one of ours or one of your own. They will call us for current pricing.


Novell’s GAME featured on InStoreMag.com.

Platinum ring

InStoreMag.com, the official website for leading jewelry trade publication In Store, features Novell’s GAME in their Industry Announcements section.

“Novell Design Studio’s Great American Metal Exchange (GAME) program allows qualified jewelry stores to trade in unusable precious metals for Novell’s new Studio Platinum bridal-classics collection. It’s a weight exchange with a minimal program fee. Acceptable precious metals for this special opportunity are platinum, gold, and palladium.  Is there a better way and time to profit from your under-performing, broken, and damaged merchandise? The GAME is a meticulously planned and executed bridal jewelry stimulus package. It meets the challenges of the hard economy head on!”

Read more of Novell’s GAME Puts Affordable Platinum in Jewelry Stores.


LA Times highlights new platinum engagement ring.

New engagement ring featured in LA Times.

New engagement ring featured in LA Times.

On January 6th, 10th and 11th 2010, LA Times included several ads featuring one of Novell’s upcoming platinum engagement ring styles. Novell is extremely excited about the preview press we have been able to receive from LA Times and look forward to launching the new bridal line in the very near future. While newspaper circulation overall is suffering in the United States, longstanding titles such as the LA Times, NY Times and Wall Street Journal still have their solid audience. In particular, special Sunday supplements dedicated to weddings and events like The Academy Awards perform extremely well. The Los Angeles area can also be considered a region of trendsetting consumers, so it makes complete sense that new products should be presented to future brides and grooms in this valuable area.  This platinum engagement ring will soon be available through an authorized Novell retailer. Please contact one for all pricing and manufacturing options.

Download the January 6th placement to present to a jeweler.
Download the January 10th placement to present to a jeweler.
Download the January 11th placement to present to a jeweler.


Platinum engagement ring in Glamour.

The December 2009 edition of Glamour highlighted Novell’s new platinum engagement ring style E2485-LC (pictured with a 3mm platinum wedding band). This design is part of Novell’s upcoming line of new platinum bridal jewelry, and has also been featured in JQ, LA Times, In Style and on PreciousPlatinum.com.

Platinum engagement ring as featured in Glamour magazine.

Platinum engagement ring as featured in Glamour magazine.


New platinum engagement rings and ladies wedding bands.

Novell is proud to preview selections from our upcoming bridal line. These featured engagement rings and ladies’ wedding bands are pictured in all platinum, but can also be specially created in palladium or gold as well. And like all Novell wedding band products, all styles in the new bridal collection are Made in America. Individual images with product details will soon be added to Novell’s consumer wedding band website and also to our retailer business-to-business section for 24 hour pricing availability and online ordering. Stay tuned!

Coming soon from Novell - new engagement rings and ladies' wedding bands.

Coming soon from Novell - new engagement rings and ladies' wedding bands.


Brand new engagement ring featured in LA Times.

American wedding band manufacturer Novell Design Studio will soon be releasing a brand new line of platinum bridal jewelry. Platinum is the metal that can last a lifetime, so your engagement ring or wedding band can stand the test of time. Novell firmly believes that platinum is the best metal choice for your wedding band and engagement ring. To learn about the benefits of all metals commonly used in the jewelry industry, please download “Choosing the Ring Metal for Your Bridal Jewelry.”

One of Novell’s new platinum engagement rings makes its debut to the general public in the September 9, 2009 edition of the LA Times. The style also recently appeared to the trade in JQ Magazine as well. Our new line of platinum bridal jewelry should be readily available to most Novell retailers by 2010. We hope you are as excited as we are about our latest jewelry styles.

If you are a consumer looking for more information about Novell’s upcoming platinum bridal jewelry line, please have an authorized retailer contact us on your behalf. They will be happy to obtain all pricing and manufacturing options.

View more details about the featured platinum engagement ring.

Novell’s new platinum engagement ring is also highlighted on PreciousPlatinum.com.

New platinum engagement ring makes its debut in LA Times. Platinum lasts a lifetime.

New platinum engagement ring makes its debut in LA Times. Platinum lasts a lifetime.

Download the LA Times special advertisement to present to a jeweler.


New platinum engagement ring debuts in LA Times.

This article was originally posted on Novell’s wedding ring blog:

American wedding band manufacturer Novell Design Studio will soon be releasing a brand new line of platinum bridal jewelry. Platinum is the metal that can last a lifetime, so your engagement ring or wedding band can stand the test of time. Novell firmly believes that platinum is the best metal choice for your wedding band and engagement ring. To learn about the benefits of all metals commonly used in the jewelry industry, please download “Choosing the Ring Metal for Your Bridal Jewelry.”

One of Novell’s new platinum engagement rings makes its debut to the general public in the September 9, 2009 edition of the LA Times. The style also recently appeared to the trade in JQ Magazine as well. Our new line of platinum bridal jewelry should be readily available to most Novell retailers by 2010. We hope you are as excited as we are about our latest jewelry styles.

If you are a consumer looking for more information about Novell’s upcoming platinum bridal jewelry line, please have an authorized Novell wedding ring retailer contact us on your behalf. They will be happy to obtain all pricing and manufacturing options.

New platinum engagement ring highlighted in LA Times.

New platinum engagement ring highlighted in LA Times.

View more details about the featured platinum engagement ring.

Novell’s new platinum engagement ring is also highlighted on PreciousPlatinum.com.

Download the LA Times special advertisement to present to a jeweler.


New platinum engagement ring debuts in JQ.

This article was originally posted on Novell’s wedding ring blog:

The July/August 2009 issue of JQ Magazine  featured brand new Novell platinum engagement ring style E2485-LC. This design will appear in a variety of Platinum Guild International advertisements in 2009 and 2010, and also be a highlighted selection from Novell’s upcoming bridal line.

Keep up to date with everything new about Novell by visiting the Novell News section on www.novelldesignstudio.com.

New platinum engagement ring from Novell makes its debut in JQ Magazine.

New platinum engagement ring from Novell makes its debut in JQ Magazine.

Download this platinum engagement ring article.