Leading jewelry blog Jewelry Dose Daily features Novell’s latest initiative to put more affordable platinum in fine retail jewelry stores – The Great American Metal Exchange.
“If you’re a fine retail jeweler, you’ll want to check out the new program that seemingly everyone in the jewelry industry is talking about. Novell Design Studio recently announced the creation of their Great American Metal Exchange (GAME) program which allows qualified jewelry stores to trade in unusable precious metals for Novell’s new Studio Platinum bridal-classics collection.”
Read the entire post – Novell Design Studio Announces the Creation of the Great American Metal Exchange (GAME) Program, Making Platinum Jewelry Affordable to Retail Jewelers and their Customers.