It’s that time of the year again for the jewelry industry, and Engagement 101 is so excited for the annual JCK Show in Las Vegas (at Mandalay Bay). The leading wedding blog and website is highlighting the best in bridal jewelry during the weeks leading up to this trade show. In the May 4, 2011 Top Trends of the Week, the lead story is Novell’s Great American Metal Exchange.

NOVELL INTRODUCES NEW STUDIO PLATINUM BRIDAL CLASSICS COLLECTION

Jewelry stores who are looking for a way to get rid of unusable precious metals can now trade in their jewelry via Novell’s Great American Metal Exchange (GAME) program. The program lets jewelers trade in their under-performing, broken or damaged merchandise for Novell’s new Studio Platinum bridal-classics collection. The Studio Platinum collection is perfect for consumers with nouveau-classic taste, and the designs are carefully crafted to be affordable.

Learn more about Novell’s Great American Metal Exchange (GAME).

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A recent surprise proposal story has been featured on The Daily 101, a wedding planning blog for YourEngagementMag101.com. The gentleman presented his fiancé with a platinum engagement ring by Novell.

Read A proposal in Bryant Park.

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The upcoming issue of leading wedding magazine Engagement 101 features one of Novell’s new TATU stainless steel rings on its cover. Designs in the TATU ring collection have been inspired by actual tribal and tattoo themes. Although the featured ring is pictured in stainless steel, TATU ring styles can also be created in platinum, palladium, sterling silver and gold. Innovation and customization are what drive Novell, so that your ring can be made in many different ways – and just for you! For pricing and manufacturing options, please visit an authorized Novell retailer in your area.

View more rings in the TATU ring collection.

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The digital edition of Engagement 101 Magazine, a leading bridal publication, is online now for viewing. Readers can easily flip pages while reading about the latest jewelry companies, wedding dress designers, travel destinations and more. Engagement 101 Magazine is a leading resource for all things related to planning a modern wedding.

View the latest issue of Engagement 101 Magazine.

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“It’s a Man’s World,” a recent video from the bridal publication and online wedding portal Engagement 101, provides insights and tips about shopping for jewelry from the man’s point of view. This short video is full of advice for the guy that may be nervous or unsure with a jewelry, wedding band or engagement ring purchase. “It’s a Man’s World” has practical information that any man can use.

Here’s more in-depth information from Engagement 101:

The newest episode of Engagement 101 TV is all about men. The webisode delves into several manly topics, such as who should pick out the engagement ring (the guy or the girl), what guys like about women and what they do when they want to turn on a little romance.

The video features several well-known jewelry designers, such as Rick Mulholland from Novell*, Mark Schneider from Mark Schneider Designs, Berge Abajian from Bergio and William Pung from Parade.

Shant Hovsepian from Danhov gives a little advice for clueless guys going engagement ring shopping, while Abe Abaci from Gelin Abaci talks about how he knows what women want.

The episode also includes several street interviews from average guys who talk candidly about love and making that daring step toward commitment.

*Disclosure – Novell is an advertiser with Engagement 101.

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Have you ever looked inside a jeweler’s showcase at wedding bands, and viewed a selection of styles that were close to what you have pictured in your mind, but not quite what you were envisioning? American wedding band manufacturer Novell can help solve that problem.

Almost all Novell wedding bands can be made wider, narrower, in different metals (platinum, palladium or gold), with different finishes, and much more. Their customization capabilities set them apart from nearly all other companies vying for a more visible position within the wedding band industry landscape. Your wedding band can literally be made your way, and just for you in a relatively short period of time. So when you think of the word “custom” and are looking for a wedding band with that special touch – think of Novell. Why settle for ordinary?

Need a wedding band that is wider than what you see? No problem.

Desire a wedding band style in another metal? Or white instead of yellow? No problem.

Want the edge from one wedding band style, but the braid from another? And a finish that is similar to yet another? Still no problem!!! Custom wedding bands are Novell’s specialty.

See actual wedding band customization examples by visiting Novell’s “Customize Your Wedding Ring” webpage on www.novelldesignstudio.com.

To discuss all pricing and manufacturing options, please visit an authorized Novell wedding band retailer in your area.

View EngagementMag101.com’s layout illustrating Novell’s customization capabilities.

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This article was originally posted on Novell’s wedding ring blog:

The new issue of Engagement 101 (a Wedding Dresses magazine) featured a company profile about Novell which highlights the company’s wedding band customization capabilities. Customization sets Novell apart from nearly all other wedding band manufacturers.

About Novell:
“Novell prides itself on continually bringing innovation to the wedding band industry, and specializes in customizing its designs to suit individuals’ particular needs, tastes and diverse lifestyles. Since no customer should just have to settle for what is on the shelf, Novell can manufacturer almost all of our wedding band styles in many variations – wider, narrower, in different metals (platinum, palladium or gold), with different finishes, and much more. Your ring can literally be made your way, and just for you. And all Novell products are made one at a time on premise in New Jersey.”

“So when you think of the word “custom” and are looking for a wedding band with that special touch – think of Novell. Why settle for ordinary?”

Download the Engagement 101 feature.

Wedding band customization highlighted in leading bridal magazine. Novell wedding bands can be created wider, narrower, in different metals, and more.

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www.engagement101mag.com. The site will includes over a dozen assorted Novell wedding band styles which can be specially created in a variety of metals (platinum, palladium, gold), widths and finishes. Novell’s gallery demonstrates the wide range of designs that the company has to offer. The website re-launched December 15th, 2008. Please visit www.novelldesignstudio.com to find an authorized retailer in your area.

This article was originally posted on Novell’s wedding ring blog:

Novell wedding bands are featured on the recently revamped wedding website for Engagement 101 Magazine -

More about Engagement 101 Magazine:

Engagement 101 Magazine – a pull out supplement to Wedding Dresses Magazine since 1998 – became a newsstand title of its own in 2006. The first consumer publication ever to target the 2.4 million couples who are about to get engaged every year, Engagement 101 includes tips on how to propose, relationship advice, expert research, real life couples, buying guides, product options, party planning and nearly everything else needed for the organization of a wedding. In 2009, the Engagement 101 print issue was completed by an interactive portal online – www.engagement101mag.com- and an original web-tv series – Engagement101 TV.

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Engagement 101, a wedding planning blog that compliments the Engagement 101 print publication and website, recently featured a consumer’s reasoning behind their purchase of a palladium wedding band by Novell. The bride and groom were recently married in October 2008.

Wedding announcement from NYTimes.com (published on October  3, 2008):

Lainie Michele Friedman is to be married Sunday to Scott  Gutterman at the Crystal Plaza, a caterer in Livingston, N.J. Rabbi  Philip Goldberg is to officiate.

Ms. Friedman, 34, who will take her husband’s name, is the vice  president for media relations at Colangelo & Partners Public  Relations in New York. She graduated from American University.  She  is a daughter of Sheila Gloria Friedman of East Brunswick, N.J.,  and the late Ira Friedman.

Mr. Gutterman, 42, is the chief financial officer of the New York law  firm Kelley Drye & Warren. He graduated from the State University  of  New York at Binghamton. He is the son of Lois Gutterman and Carl Gutterman of Allentown, N.J.

The groom chose a palladium wedding band from Novell.

The bride, who prides herself on being an educated and savvy shopper, had this to say about Scott’s selection – “We love the ring. I think it screams, ‘I’m strong, stable, solid and forever- just like the man wearing it!”

Novell wishes Mr. and Mrs.Gutterman a long and blissful lifetime together.

You can view more Novell wedding rings on the Engagement 101 website – including a set of Novell wedding bands prominently placed in the website header (which is seen with every page viewed), and in the featured gallery of wedding band designs.

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This article was originally posted on Novell’s wedding ring blog:

Engagement101Mag.com, the website for Wedding Dresses’ Engagement Ring 101 magazine, features platinum Novell wedding bands in its website header (which is seen with every page viewed), and in their gallery of wedding band designs.

Download the Engagement101Mag.com feature. 

Platinum wedding bands featured on a leading bridal website.

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